We make you easy to find, part of your community, and the obvious choice on your block — led by a former NYC chef.
$995/month. Done for you. Cancel anytime.
Sound familiar?
When a hungry local searches for dinner nearby, you don’t come up, so they book the place that does.
A dated or missing website and a bare Google profile send people scrolling to a spot that looks the part, before they ever taste your food.
The food is incredible, but outside your regulars nobody knows you exist, and a quiet feed makes a busy room look closed.
A great meal, then silence. With no way to stay in touch, the customers you fought to win slip away and you start from zero.
A restaurant marketing agency gets more people into your seats by handling the work that fills tables: a fast website, local SEO so nearby patrons find you, social media, email, and branding. 86 Empty Seats bundles these digital marketing services for restaurants into one plan for $995/month, led by Daniel Ruiz, a former NYC chef and marketer, with vetted specialists brought in when a job calls for it, so the strategy is built around covers, table turns, and slow shifts, not vanity metrics.
The five services
Five ways we put more people in your seats, mixed into one plan built around your restaurant. Most owners are covered by the $995 plan, and if you want a bigger push, we’ll scope it.
A brand-new site, hand-coded in clean HTML, CSS, and JavaScript, with no bulky templates or frameworks that break. Featherweight and fast, so you load quick, rank better, and turn searches into reservations.
Explore
Get found by nearby customers searching right now.
Explore
Reels and content that fill tables.
Explore
Bring regulars back on the slow nights.
Explore
Look the part and sell the high-margin dishes.
ExploreCMS · Content management
On WordPress, Shopify, or similar? We can keep it fresh with simple content: publishing blog posts, swapping images, and updating your menu. Content only, not a redesign or SEO work on an existing site.
Real experience, not guesswork
Built by someone who has actually run restaurants, and built for them ever since.
Authority
A real food publication, with editorial reach and a real audience of regulars.
Restaurant + tech
An operations app for restaurants, proof we build real tools for how restaurants run.
Expertise
Daniel’s book on cooking with instinct over rigid recipes, the judgment you only earn from years on the line.
View on AmazonExperience
Years cooking on the line in New York City kitchens
A former professional chef, not a marketer playing one
Focused only on restaurants and hospitality
Two ways in, one price
$995/month
Every restaurant is in a different place, so every plan is too. Before we start, I map out your game plan: what we’ll focus on each month for the next three months, and the goal behind each one. You’re never locked in. Leave after month one and you still walk away with the map. And you always work directly with me.
No website, no brand, no presence yet? We put it together on a clear timeline, so nothing gets half-done.
Your brand and a hand-coded website: identity, logo, and site.
Getting you found: your Google profile and social accounts, set up right.
The engine on: email, content, and the playbook to keep it fed.
Already have a site and a brand you like? We take over the marketing and grow it, month after month.
Either way, it’s $995 a month, and every month brings real deliverables that put more people in your seats. Most restaurants are fully covered by it. Want a bigger push? We’ll scope it. Month to month, cancel anytime.
Questions
Restaurant marketing services are the strategy and execution that get more guests into your seats: website design, SEO and local search, social media, email, and branding. 86 Empty Seats bundles these into one done-for-you plan for $995 a month, built around how a restaurant actually runs. The goal is simple: turn online attention into people at your tables.
One flat rate: $995 a month per restaurant, done for you, with no setup fee and no contract. Instead of a fixed package, we build the plan around what your restaurant actually needs, so most owners are fully covered by it. If you want a bigger push, we’ll scope that too. You always know exactly what you’re paying before we start.
A plan built around your restaurant, usually some mix of website, local SEO, social media, email, reviews, content, and seat-filler campaigns, whatever actually moves your seats. It’s not cookie-cutter; we scope it to where you are and set the pace so the right things happen in the right order. Nothing is locked out at $995, you get access to everything we do, so a bigger plan just means a bigger scope, not extra features. Most restaurants are fully covered by the $995 plan.
No contract. It’s month to month, cancel anytime. We do ask that you give the first few months a fair run, since the foundation (your website, your brand, and getting you found) takes time to build and start paying off. But you’re never locked in.
Yes. 86 Empty Seats works exclusively with restaurants and hospitality businesses. That focus is the point. The strategy is built on years inside professional kitchens, not generic small-business marketing.
Neither a faceless agency nor a random freelancer. You work directly with Daniel Ruiz, a former NYC chef and a marketer of more than a decade, as your single point of contact. When a job calls for it, he brings in vetted specialists he’s worked with for years, for design, development, or video. You always deal with one person who knows your restaurant, not a rotating account team.
It’s run by a former New York City chef who has lived the floor and the line. That background (plus publishing the food publication Sobremesa Press, authoring “Cook by Feel,” and co-building the restaurant operations app Crewli) means the marketing is grounded in how restaurants really work.
Book a call and we’ll show you exactly where your empty seats are coming from, and how we’d 86 them.